Course Syllabus

Sports and Entertainment Marketing 1

Fall, 2019

Room 205

Catherine Stout

Welcome to Sports and Entertainment Marketing 1!  It is my pleasure to have you in my class and I look forward to facilitating your exploration of the world of Sports and Entertainment Marketing and sharing skills and knowledge that you will be able to use throughout your lifetime.  I have outlined below a brief summary of what will be covered in this class, how you will be graded, and my class rules.  I hope to partner with you to ensure you have the greatest opportunity for success.  With that in mind, please feel free to contact me anytime at Catherine.Stout@ucps.k12.nc.us if you should have any questions or concerns.  If you would like to keep up with our progress, I will be using a Canvas page that will include all assignments, readings, presentations, etc.  Additionally, grades will be posted on PowerSchool and you will be able to see any missing assignments there too.

Catherine Stout

Syllabus 

Introduction to Course and Classroom Rules and Procedures

Unit 1 Understand career planning, marketing, product management, selling, and promotion for the sport and event industries

Unit 2 Understand marketing information management for the sport & event industries

Unit 3 Understand marketing planning & promotion for the sport & event industries

Unit 4 Understand selling, promotion, product/service management, and pricing for the sport & event industries

Grading

Tests        25%

Projects 25%

Classwork 20%

Quizzes 15%

Participation 15%

*Note:  The end of course exam will count 25% towards the overall semester grade.

Materials Needed 

A good attitude

A binder with pockets

A 3 ring binder

Notebook paper

Pens/pencils/highlighters

*May require additional materials as semester progresses

Class Rules

 Prepare!  Come to class on time, with your completed assignments and ready to work.

Focus! Take your seat and begin warm-up when bell rings

Listen!  Pay attention to me and your fellow students when we are speaking.

Engage!  Raise your hand to ask questions or offer comments, but always feel free to ask questions or share your thoughts!

Self-Control!  Only leave your seat when given permission or directed to by me.  (Sharpen your pencil before class, throw away trash on your way out.)

Plan!  Use the restroom before and after class. (Bathroom passes will be required and will only be allowed one at a time.

Eliminate Distractions! Cell phones and ear buds must be in your book bag during class.  Chromebooks must be closed unless we are using them for a classroom activity.  Games will not be played on chrome books in class.

 Show respect for your peers! Treat your classmates with respect. (Don’t say or do anything to a fellow student you wouldn’t want said or done to you!)

Show respect for authority! Treat me with respect and I promise to do the same for you.